Hi, I am Najaf.

  Concentrix Catalyst - Dubai, UAE 

 (May, 2023 - Present)

 Working for UAE's major Telecom brand Etisalat client as Digital Content Team Lead leading CMS team to manage Etisalat's web, app, and store machine (kiosks) content through Adobe Experience Manager, Oracle Business Centre & Magento.

Responsibilities:

- Managing digital campaigns and projects in the Etisalat ecosphere in line with product managers.
- Adopting Kanban and Sprint methodologies to run the BAU content updates in Etisalat. 

Arkantec Information Technology - Dubai, UAE          

(Aug, 2020 - Apr, 2023)
 

 - Leading & managing two overseas teams & one domestic team to develop a social sports booking solution - app, website & portal.
- Developing ideas and solutions to problems in the existing market in the area of sports booking.
- Involving in revenue generation meeting with C-level executives
- Project cost estimation & work deadline estimation.
- Agile-scrum meetings with overseas teams.
- AWS hosting management
- Play Store app management
- Manage development team to build an innovative solution to digitalize the sports booking solution.
- Provide training for sports facilities on the developed solution.
- Suggest digitalization of office internal processes.
- Follow up with C-level executives & stakeholders to improve innovative solution delivery.
- Define & perform a test plan before updating the next version of the solution to live.
- Create ad-hoc visualizations in Power BI presenting sales, business key elements & operation analysis.
- Ensure customer satisfaction while supporting high-level escalations.
- Track & manage user acquisition in App Store, Play Store downloads & sports facility signups. 

 Redington Gulf - Dubai, UAE 

 (Feb, 2017 - Aug, 2020)

- Digital Marketing strategies 

- Domain management 

- Web Hosting  

- Full stack Web Development
- Maintaining company website

- Creation of Microsites

- Creating interactive display web UI for Multi-touch display - Red Vault

- Microsoft PowerBI - Data analytics, Reporting 

- Google Data Studio 

- Google Adwords 

- Google Analytics

- Social Media marketing - Facebook, Instagram, Twitter, LinkedIn & YouTube. 

- IoT implementation & research for smart office/home. 

- AI chat bot app in Google Assistant

- CRM Management  

- Email Marketing 

- LinkedIn Campaign Ads

- Facebook & Instagram Ads

- Twitter Ads

- Influencer management for campaigns in GITEX

- Digital transformation of paper-based process

- GITEX 2017-2019: On field as well as digital strategies to increase stand awareness and inflow. 

 IT DOT Business  - Dubai, UAE

 (Apr 2015 - Dec 2016) 

- Domain and server management. 

- Play Store app management. 

- Involving in revenue generation through Ad Mobs Android. 

- Project cost estimation & work deadline estimation. 

- WordPress development. 

- Agile-scrum meetings with top management. 

- Develop native code in Android. 

- Develop responsive websites using HTML 5-JavaScript-CSS 3 technologies. 

- Developing server-side codes using PHP and creating APIs for MySQL for data retrieval. 

QBurst Technologies - India

(July 2012 - Jan 2015) 

- Develop hybrid code for all mobile platforms using HTML5-JavaScript-CSS3 technologies. 

- Develop native code for Mobile platform in Android. 

- Incorporating JS (JavaScript), frameworks like PhoneGap, Backbone etc. to web apps according to requirements. 

- Taking technical sessions to 15+ junior software engineers. 

- Mentor 2-3 junior software engineers. 

- Discuss the Modules and associated tasks on a scrum basis to top management. 

- Developing server-side codes using PHP and creating APIs. 

- Incorporating MySQL with PHP for data retrieval APIs. 

- Developing Web sites and Web apps using HTML5 latest features and JS plugins. 

- Learn new technologies in the web platform especially in mobile platforms; sharing them. 

- Involving in various Front-End engineering technology trends and new designs.